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A Persecution Complex: The Media 'Bias' Against Chelsea

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On the face of things, it's difficult to criticise the media for giving Chelsea a hard time over recent weeks. From the outside, losses to Liverpool (twice), Bayer Leverkusen, Arsenal and Queens Park Rangers, combined with being thoroughly outgunned in the Premier League, at risk of crashing out of Europe at the first hurdle and having a new young manager under immense pressure gives you a pretty easy narrative to chase, and what journalist worth their salt wouldn't just give in and milk that story for all it's worth?

The problem for us, of course, is that there was a team in much greater peril of European embarrassment than Chelsea. Leaving Manchester City, who had a legitimately difficult draw, asde, there's absolutely no reason anyone paying close attention wouldn't have reservations over Manchester United's ability to progress against Basel, despite the fact that all last year's runners up only needed to advance was a draw at St. Jakob's Park.

Star-divide

Had United progressed and Chelsea faltered against Valencia, the story would have continued as foretold by legions of pundits throughout the land. Nobody would have batted an eyelid (except anyone near me, because I would have been throwing breakables). Ahead of the midweek fixtures, the public pressure was all on Chelsea, a team which had, to that point, outscored Champions League opposition 7-0 at Stamford Bridge and was only denied victory at the Mestalla thanks to a ludicrous late penalty. There was none on United, who had been unimpressive in the league for months, carrying injuries and were travelling to a team that they squeaked a draw against at Old Trafford.

It's very easy to paint this as media favouritism, and that's exactly what manager Andre Villas-Boas has done. The 33-year-old blasted the press after the Blues cruised to their easy 3-0 home win, taunting them with the ease of victory and mocking the fact that their precious storylines had been shattered (although not nearly so damaged as they would be 24 hours later).

The media responded with grudging praise. Every match report claimed that Chelsea had radically altered their tactics warping them back to pre Villas-Boas times in order to crush Valencia. It was a snide little I-told-you-so from the journalistic ranks, who've been insisting that the manager's tinkering could never work in the face of a poor run. Never mind that scoring in the 3rd minute* against a side that needs goals to stay alive necessitates a greater focus on defence than usual. Never mind that the Spaniards were winning the ball deep in the Chelsea half thanks to some appalling passing on our part, and that the line of necessity defended deeper because they had no opportunity to move up. That was the story, and they were sticking to it.

*Following a spell of heavy pressing at fast tempo.

As the post-mortem continued, Manchester United were being hammered in Switzerland. Sir Alex Ferguson's central midfield, which somehow contrived to feature a teenage centre half and an ancient winger couldn't get the job done, and the Red Devils were knocked out. It's difficult to imagine a reality in which any significant number of people couldn't have seen that coming, but apparently we're living in it, because the reaction to the debacle was one of utter shock.

It looked, for all the world, as though football's journalistic guardians were favouring Sir Alex and United ahead of Villas-Boas over Chelsea in not subjecting his side to the same amount of pre-game scrutiny as the Blues. There was, thankfully, plenty of actual analysis thrown Manchester's way following their 2-1 loss, so it's not like people are incapable of recognising the issue, but regardless, the different ways in which two sides on the verge of being in real trouble were treated in the leadup to their big games was remarkable.

So the manager's outburst (which, incidentally, was to my eyes a calculated gesture, Jose Mourinho style: Us against the world, Villas-Boas seemed to say. It would be entirely possible to take it as the ramblings of a deranged madman cracking under the pressure, if one were so inclined) was understandable. Chelsea were being unfairly persecuted, and he was calling everyone out on it. No longer would obvious bias be tolerated.

Understandable though the rant might have been, it was thoroughly misguided. There's no reason at all to think the media is biased against Chelsea. Instead, there's a much more obvious solution: By and large, football journalists are lazy creatures not much prone to real thinking, habitually shoehorning the facts into a pre-existing narrative. It's much easier to bend the truth into what you want to see than to do any meaningful analysis, and so that's the path taken.

Take Chelsea. Carlo Ancelotti was fired last summer despite winning a Double in the 2009/10 season. Luis Felipe Scolari was dismissed months into his reign. Avram Grant got the club to a Champions League final and still got the sack. Guus Hiddink wasn't fired, but he gets included anyway because we're building a managerial merry-go-round narrative, alright? Chelsea fire managers. It's what they do.

Manchester United do not fire managers. They do not dream of firing managers. They trust in Sir Alex Ferguson and expect everything to go well, and most of the time it does, no matter how dire the situation. For the media, the very idea of United being in crisis is lunacy. Everything might look a mess, but we know exactly where they'll be in May - at the business end of the table and probably with some shiny silverware to boot.

So, Chelsea lose some games - one after two red cards, three in the final ten minutes, and one in a competition that the club was treating as extra training for the reserves - and Andre Villas-Boas's job is under threat. Never mind looking at how they actually played. That stuff's for chumps. Chelsea were in crisis and the manager was getting the sack. It's how the story goes, and buggered if anyone was going to challenge it. United's blip? If Sir Alex can laugh off a home draw to Benfica, so can we!

They're not out to get us, guys. They're just incompetent, clinging to cliffnotes of the last decade like little lifeboats in a sea that they can't quite comprehend. It must be immensely stressful, trying to hold down a job that a voice-to-text application could manage with twice the accuracy and 100 percent less random malice, and when one couples that stress with looming layoffs - a threat that their own inherent worthlessness has precipitated - the rank and file of the media must be under some serious strain. So perhaps we should forgive them when they reduce the entire goddamn world to irrelevant truisms.

PS: There are, of course, plenty of some brilliant professional football writers. They know who they are, and you know who they are. Clearly I mean the other ones.

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Chelsea's continuous media prosection

Will only end once we finally start sticking to a manager. Right now it’s very easy to think that Roman is after the CL and since Villas-Boas almost got Chelsea knocked out into the Europa League, he will be soon sacked too. That’s the only thing the media guys can think of.

However, if Villas-Boas accomplishes the task given to him within 3 years then the media will be off our backs. But if we continue our trend people will always have the same opinion on Chelsea and its owner.

by el chelsea fuerte on Dec 10, 2011 1:54 AM GMT reply actions  

whoooooooooooooooosh

SB Nation's World Soccer Editor, manager of Cartilage Free Captain, contributor to Acme Packing Company.

by Kevin McCauley on Dec 10, 2011 2:03 AM GMT up reply actions  

Great write-up. I've always thought that the media were never biased, they have no "real"

reason to be. They’re just shit at what they do.

AVB may have been going for the whole “us against the world” thing but does he really have to respond to every little bit of criticism out there? I don’t even think what Neville said was that bad, in fact, I thought he said it in jest so I laughed. AVB doesn’t agree though. It makes him sound like he’s cracking under the pressure every time he goes on a media persecution tirade.

All he’s doing is feeding them material. “Look at how we make him squirm” will be said in the articles written about him. “He must be really cracking under the pressure” they’ll imply after every of his rants.

Benitez did something similar with his “Facht” rant and it didn’t end too well for him.

by Valens on Dec 10, 2011 2:00 AM GMT reply actions  

No, what Villas-Boas did was right

It’s about time we had someone who could stand up to the media. The media posts BS all the time and having a manager that shoots them down and keeps hyping up the players’ strengths, determination, etc makes the team look ‘stronger’. You bring up Rafa but I could likewise bring up Mou.

Maybe the particular pieces Villas-Boas chose were not that extreme, but the media were long deserving something like this.

by el chelsea fuerte on Dec 10, 2011 2:04 AM GMT up reply actions  

Except that the whole premise of his rant isn't true. The media aren't biased, they're just

shit at what they do. They milk the same story over and over not because they have an innate hate for all things Chelsea, but because they’re lazy and they want to take the easy way out. A couple of weeks ago, that easy way out was “CHELSEA CRISIZIS”.

by Valens on Dec 10, 2011 2:17 AM GMT up reply actions  

Does it make a difference though from the manager's perspective?

They’re just as guilty to the manager because of the unfair treatment. If one team is being poorly treated while another team in relatively the same position isn’t, then that could be pointed to as bias. However yes it isn’t bias since the jurnos are only doing this to sell papers, but if you’re going to do that then of course you’re going to hear from the unfairly treated manager.

by el chelsea fuerte on Dec 10, 2011 2:24 AM GMT up reply actions  

No one is denying that the media deserve some sort of criticism but it's the wrong

approach from AVB. A rant only sells them even more papers and they can easily laugh off his claims of bias as the ramblings of a madman. Out of curiosity, did Mou ever go off on a rant like this during his time here? I don’t mean the ones where he gives the reporters a little wink afterwards, I mean a serious “I really hate you guys” rant.

by Valens on Dec 10, 2011 2:37 AM GMT up reply actions  

It's also arguable whether we've actually been treated unfairly

I know many fans of many teams and a large number of them think that the media/referees are biased against them. It’s simple confirmation bias; everyone remembers the stories/decisions that they feel were unfair in some way, but doesn’t notice the thousands of others that were not.

by deg0ey on Dec 10, 2011 3:53 PM GMT via iPhone app up reply actions  

You're denying Chelsea usually don't get the worse share of the media?

Come on now. I also don’t know why it’s wrong for Villas-Boas to go on rants such as these. Fergie does it, Wenger does it, Mou does it, almost every top manager today does it. And they do it for a good reason. It helps make your team look strong and confident and gives the manager a personality instead of someone who’s just there. That’s a way managers impose themselves.

When the jurno asked Fergie why teams in Europe were struggling, Fergie walked off laughing. Doesn’t that seem extreme? After all PL teams bar Arsenal were struggling to guarantee qualification.But I don’t see the media or other people talking about him and saying he acted like a immature person or things like that. It’s just a game managers play.

by el chelsea fuerte on Dec 10, 2011 4:09 PM GMT up reply actions  

I do feel like Chelsea get the worse share of the media.

And my United supporting friends feel that they get the worst of it. And Arsenal fans think that they’re victimised. As do fans of pretty much any team you can name.

My point is that it’s very difficult to objectively analyse media bias when you have a vested interest in the subject matter. I perceive a media bias against Chelsea, but I don’t believe that it actually exists.

by deg0ey on Dec 11, 2011 9:12 AM GMT up reply actions  

Hmmm....

….I like the part where he said Ba was offside. He was.

by ososdeoro on Dec 11, 2011 2:09 AM GMT up reply actions  

The truth is the truth

Including the fact that everybody else glossed over it, repeatedly.

by DPeezy on Dec 11, 2011 2:27 AM GMT up reply actions  

Speaking of...

http://www.dailymail.co.uk/sport/football/article-2072915/Andre-Villas-Boas-locks-reserves-ahead-Man-City-clash.html

I take the Mail with a grain of salt, but did Pardew really say that? What a douche! So when he is defeated he is allowed to make less than honorable or respectful claims, and AVB can’t call him out for that? And AVB is the one that lacks tact? Ugh. It was bad enough Pardew blamed the injuries on that whole incident, but for him to suggest that was okay really makes me think this guy is grade A douchebag. Maybe he should be honorable in conceding that he made a stupid remark in the first place, and stop telling AVB how to be a manager.

by alynne4307 on Dec 12, 2011 1:28 AM GMT up reply actions  

Pardew really needs to shut the f**k up

The rest of his quotes are hilariously moronic, like “He [AVB] is new to this country”. And how many Premier League medals has living in England your whole life helped you win, Alan?

by Al Benson on Dec 12, 2011 4:28 AM GMT up reply actions  

Very well said, Graham.

Editor at SB Nation's Philadelphia Union blog, The Brotherly Game. Follow me on Twitter.

by Justin F. on Dec 10, 2011 2:10 AM GMT reply actions  

Nicely done.

Now, can someone tell these collective clowns that Luiz is out for Monday’s clash? Cripes, I’ve seen three articles discussing the importance of the Luiz-Terry partnership vs Citeh, but no one seems to get the message that he’s out…

5 Up, 5 Down - A uniquely unofficial look at the comings and goings of Chelsea FC and the EPL

by CanadianBlue on Dec 10, 2011 2:17 AM GMT reply actions  

If they are so incompetent

why become football journos????

by msreya on Dec 10, 2011 2:25 AM GMT via mobile reply actions  

They're not really incompetent

Since there are still papers which sell significant numbers. And that’s all. You don’t have to be good – you need to sell. And headlines like “CHELSEA – CRISIS! WHEN WILL AVB GET THE SACK?!” or “DIDIER DROGBA SAYS DIVIDED CHELSEA SQUAD” sell

Tor ilisar'thera'nal!

by Maiev on Dec 10, 2011 10:43 AM GMT up reply actions  

I actually like the fact that he's being so aggressive with the media

I’m not a big believer that most of these guys have any sort of anti-Chelsea bias, but by doing this he’s making himself the obvious target for the media as opposed to guys making individual errors. It’s probably better for the team if the club is struggling due to an “inexperienced manager in above his head” rather than poor individual plays. If writers have a beef with AVB most of them will blame the high line as opposed to noting the poor decisions some of these guys have been making to lead to the goals conceded. I think the players in general will have an easier time performing if the script is more about AVB and less about Luiz and Torres. Let him paint the target for the media squarely on himself, that’s one of the things Mou did such a fabulous job of everywhere he’s been.

by Stephen Schmidt on Dec 10, 2011 2:38 AM GMT reply actions  

Agree

Although it was brought up Dan Levene that Mou would do these things after losses or poor performances, not after wins, so AVB may have actually stopped some rare media praise of the players.

by Al Benson on Dec 10, 2011 3:09 AM GMT up reply actions  

I actually like the timing as well

He hit out a little after the Newcastle game, hopefully making the story for Valencia more about him than the players (and it does appear it worked). That would have helped if the game hadn’t gone as well as it had. Doing it again with big games against City and Spurs looming can’t hurt…If they go badly it’s certainly probably best if the focus is less on the players and more on the manager. I think it would certainly help with the reception they get at the Bridge as well.

by Stephen Schmidt on Dec 10, 2011 3:19 AM GMT up reply actions  

I also like the way how AVB deals with the media

in a away a bit Mou-fashioned – he protects his players where he can, taking public pressure from them. It’s not that he needs to be friendly to the media; they’re not friendly to him and us as the club either (they’re even mean to the fans sometimes. Maybe Chelsea fans are too stupid to read papers these days so they can afford it not to care? Hm). And he isn’t as aggressive as Mourinho nowadays … wherelse Mourinho isn’t really aggressive to the media, he is aggressive to other clubs and their respective managers and staff. However what I don’t really like about AVB’s media approach is that he is way too serious about it; I don’t like how he gives them so much attention. It’s like feeding the trolls on internet forums – the media do exactly what internet trolls do, and the more you feed them, the fatter and sh*ttier they become. By treating them this way, AVB makes them more important than they actually are.

Tor ilisar'thera'nal!

by Maiev on Dec 10, 2011 10:50 AM GMT up reply actions  

i hate it how people are saying AVB abandoned his tactics and all

Lets leave aside the fact (as you rightly pointed out Graham) that we scored in the second minute and we were obviously going to play differently once we’re already in the lead.

Since when has a change of tactics for a game considered abandoning your philosophy? a good manager uses different strategies in different teams and different situations, its called flexibility (pointed that out too) and you go to tweak your team according to the opposition and the competitiveness (a lot of team play diff tactics in CL).

I’d also like to point out that AVB’s old backroom jobs was scouting oppositions and giving Jose detailed reports about how the game should be tweaked for that opposition…considering Jose said he was the best opposition scouter ever, i was expecting a lot of adaptation to different teams this year (which we havent seen that much actually), so i dont think its abandoning your philosophy at all…

by Doron Shmilovits on Dec 10, 2011 3:37 AM GMT reply actions  

Indeed

The general media loves the STORY. It’s the easy sell, not to mention the easy & quick product. Actual events on the pitch are only relevant insofar as they fit with the overall narrative that has been decided well in advance.

But the talent that is emerging across the Internet, in various blogs (both paid and unpaid) is putting this whole antiquated system on notice. As a new generation of sports fans matures, the fogy old men in their precious little press booths would be wise to reexamine their methods or be left behind on the sidelines to wallow in incompetent irrelevance.

by DPeezy on Dec 10, 2011 5:42 AM GMT reply actions  

No, Chelsea DO have a media bias against them

and it emanates from the printed media based in our own city, sadly. You can trace it back a long way but for the full vitriol it took Roman to arrive. Up until then the out of proportion leanings towards Tottenham and WHU were there(those two and Manure being the most well represented teams supported by the hacks-very disproportionately so-both my father and I have worked for national papers and know it to be true)but as Chelsea weren’t the money spending, trophy eating beast we’ve since become at that time we weren’t seen as a threat.

There are other teams who manage their press BETTER than Chelsea like Arsenal(Wenger will answer any journo any question-that simple) and Liverpool(part of the original “Big Four” and successful throughout most writers’ childhoods so not begrudged much and not begrudged anything since The Sun at Hillsborough to be frank.

So, when Chelsea came into the money we were immediately seized on and as the FIRST super rich new boy we still get more hatred than City because WE STARTED IT!!

Don’t belive me? Look at Fergienwhen he WASN’T untouchable at UTD and when they DID have a rep for failing and sacking managers-how did Fergie’s fiorst months compare to AVB’s? they were way, way worse in result form and, sure, there were calls for his head but not when he was in Europe(he couldn’t be, which might have been lucky!")and fourth in the league-no only when he was on the verge of taking them down did the media get to anything LIKE the recent speculation about AVB. Sure, ties have changed but a top four side in the relegation places? Also, his ineptitiude went on for a long , long while before he got it right and Utd always had the buying [power so that wasn’t any excuse.

No, Fergie floundered at OT and did it for ages and even though times have changed any manager doing similar for a similar amount of time back then would have been lucky to survive so why did the media allow Fergie so much time at Utd? Why was Ranieri talked of as dead from BEFORE RA ever sacked a manager? Why is the admittedly guilty Suarez ignored but the innocent til proven guilty JT hounded? Why is it front page news and a massive fine and calls for docked points when Chelsea tap a player up yet it’s sod all when Liverpool or Spurs do it?

Seriously, I know it’s being exaggerated by AVB but it IS there and to ignore that as the fact it is would be naive of us all. Trust me-those miserable Irons in the London based printed media HATE us and are bitter too so it won;t go away. We’re an easy target and in many ways the ONLY big one left so we will always be bottom of the pops, sadly. Look how the :Luiz incident was reported-you imagine the fact Ba was offside would have been overlooked if the roles were reversed? I don’t.They’d all have said it didn’t matter if the linesman missed Danny or Didier being offside before a foul. Deep down we all know this is true and I just know it;s a fact.

by mastiffchild on Dec 10, 2011 7:16 AM GMT reply actions  

Ugh

Would these other managers stop telling AVB how to be a manager? After all, like they give a flying f%&* if he crashes and burns with the media or in any statement he makes. Also… Dear Harry- Kean is getting flack from fans, not the press. Totally irrelevant comparison.

by alynne4307 on Dec 12, 2011 1:43 AM GMT up reply actions  

My word...

This has got to be the best piece of writing I’ve ever come across on ANY blog. EVER. Got your points across crystal clear…. Well done sir.

by Nikeamah Dabre on Dec 11, 2011 12:11 AM GMT reply actions  

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